Privacy Statement
Marketing Minds Privacy Policy
Marketing Minds takes the privacy of users of this website very
seriously. We are committed to safeguarding the privacy
of our users while providing a personalised and valuable
service.
This
Privacy Policy statement explains the data processing
practices of Marketing Minds.
Marketing Minds operate this website according to the
requirements of the Australian Federal Government's Privacy
Act (http://www.privacy.gov.au/act/index.html ). Since
we operate globally, we also seek to comply with similar
legislation of the European Union, United Kingdom, and
United States of America.
If you have any requests concerning your personal information
or any queries with regard to these practices please contact
our Privacy Officer by e-mail at:
privacy_officer@marketingminds.com.au
Our site contains links to third party sites which are not
subject to this privacy policy. We recommend that you
read the privacy policy of any such sites that you visit.
Information Collected
We collect some personally identifiable information about you when you choose to give this to us.
We also collect information automatically about your visit to our sites. Please see the 'Use of Cookies' section for more details.
Personal information is collected by Marketing Minds. We may collect
personally identifiable information about you (your "Data")
through:
- the use of enquiry and registration forms, including
emails sent to us off this site
- when you purchase any of our products or services
- the provision of your details to us either online
or offline
The elements of your Data that we collect may include:
- Name
- Job title
- Company name
- Company address, phone and fax number
- Home address and phone number
- Mobile telephone number
- E-mail address
- Payment details such as credit card information
- Market research data such as readership patterns
Use and Disclosure of Personal Information
We use your Data for purposes which may include:
- providing our users with a personalised service
- processing orders, registrations and enquiries
- conducting market research surveys
- running competitions
- providing you with information about products and
services we offer (providing you agree to receive such
information)
- sharing your Data with third party organisations
who offer products or services which we feel may be
of interest to you (but only if you have previously
given us permission to disclose your information)
- See 'Use of Cookies' section for more details.
If you wish to receive information about products or services
or from other carefully selected organisations about products
or services they offer, please indicate your preferences
using the consent boxes when providing us with your Data.
We may also disclose your information to business partners
and to third party suppliers we engage to provide services
(for example mailing house or fulfilment businesses) which
involve processing data on our behalf, successors in title
to our business or in accordance with a properly executed
court order or otherwise required to do so by law.
We also use information in aggregate form (so that no individual
user is identified):
- to build up marketing profiles
- to aid strategic development
- to manage our relationship with advertisers
- to audit usage of the site.
Use of Cookies and Other Tracking Devices
We use cookies to help personalise your use of
this site.
A cookie is a small piece of information which is sent to
your computer's hard drive by the web server so that the
website can remember who you are. This information may
include information relating to your use of our sites,
information about your computer such as the computer's
IP address and browser type, demographic data and, if
you arrived at our site via a link from third party site,
the URL of the linking page. If you are a registered user
this may include your name and email address for verification
purposes.
We use information from cookies for purposes which
may include:
- identifying returning users, registrants and subscribers
and to allow subscribers to be presented with a personalised
version of the site
- enabling you to move more easily around our site
- tracking your use of our site to better develop our
sites in accordance with your requirements
- building up a demographic profile
You
can delete cookies from your hard drive at any time. You
can set your internet browser so that it will not allow
cookies to be stored on your computer. This may reduce
functionality of the site, prevent access to subscriber-only
areas of the site and mean that certain features or content
will not be available to you.
Further
information on how to prevent cookies from being stored
on your computer can be found on http://www.allaboutcookies.org under the 'manage cookies' section. Alternatively go to
the help menu within your internet browser.
From
time to time we may permit 3rd party companies to set
cookies on Marketing Minds sites for purposes which may
include market
research, serving advertisements, revenue tracking, or to improve functionality
of the site.
Security Policy
Marketing Minds have appropriate measures in place to
ensure that our users' Data is protected against unauthorised
access or use, alteration, unlawful or accidental destruction
and accidental loss. User Data may be transferred outside
the Marketing Minds group to data processors such as fulfilment
houses but they will act only on our instructions to provide
the services required.
Transfer of Data
The Internet is a global environment. Using the Internet
to collect and process personal data necessarily involves
the transmission of data on an international basis. Therefore,
by browsing the Marketing Minds site and communicating
electronically with us you acknowledge and agree to our
processing of personal data in this way. By agreeing to
our transfer of your Data to third party organisations
for them to send you details of products and services
offered (at your request, as detailed above) you are deemed
to provide your consent to any transfer of your Data to
organisations based outside Australia or the European
Economic Area.
User Access and Control of Data
If you wish to amend any of the Data which we hold about
you, or update your marketing preferences, please contact
privacy_officer@marketingminds.com.au or see the 'Contact
Us' section of our website. Calls made to phone numbers
may be recorded for training and quality control purposes.
In accordance with Australia's Federal Privacy Act, you
may request a copy of the personal information we hold
about you by contacting the Privacy Officer at privacy_officer@marketingminds.com.au.
We may charge the statutory allowable fee for provision
of this information.
Children Under 14
We do not intentionally collect any information on children
under 14 years of age. We will undertake to delete any
details of such users where a parent or guardian has notified
us that any such details have been obtained.
Changes to this Policy
From time to time we may make changes to this privacy
policy statement to reflect any changes to our privacy
practices in accordance with changes to legislation, best
practice or website enhancements.
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